Launch: How to Quickly Propel Your Business Beyond the Competition by Michael A. Stelzner

Launch: How to Quickly Propel Your Business Beyond the Competition


Launch.How.to.Quickly.Propel.Your.Business.Beyond.the.Competition.pdf
ISBN: 9781118027233 | 255 pages | 13 Mb

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Launch: How to Quickly Propel Your Business Beyond the Competition Michael A. Stelzner
Publisher: Wiley, John & Sons, Incorporated


"Hands on and generous, Michael shows you preciselyhow he does it, step by step."—Seth Godin, author of Linchpin "What Stelzner shares here is proven! He's already built a community that propelled his brand not only beyond the competition, but ahead of an entire industry."—Brian Solis, author of Engage! "This isn't a book about marketing; it's about human nature. Understand that and you've unlocked the key to your success."—Scott Monty, Head of Social Media, Ford Motor Company "If you're looking for a better way to reach the business heights you've only dreamed of, start reading Launch."—David Meerman Scott, author of Real-Time Marketing and PR "I only believe what I've read in Launch because I've watched Michael Stelzner do it himself. It works."—Chris Brogan, President, HumanBusinessWorks.com, and coauthor of Trust Agents "Theory is fine, really. But what's even better is how-to action.And that's precisely what you'll find here."—Ann Handley, Chief Content Officer, MarketingProfs, and coauthor of Content Rules "Mike's teachings absolutely work! This book is a must-read for anyone serious about building a sustainable empire on a solid foundation in today's fast-moving, new media world."—Mari Smith, coauthor of Facebook Marketing: An Hour a Day

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